Writing an ad for a pay per click campaign or a social media platform has its challenges. There are a few ways you can go about it though to make the process easier even if you don’t know where to start or have writers block. It might take some time but it’s definitely worth it.
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Setting up a well targeted campaign can become easily complicated with all the choices available. Different options work for different business verticals and although the platform tries to walk you through the process it isn’t hard to phrase your ad a bit too general or pick the wrong keywords and end up wasting your advertising
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Video in your marketing campaign is a must and the reasons are obvious. It will just make your campaign more appealing and increase good quality traffic to your website. If that wasn’t enough more than half of all google searches now include video. When done correctly it will have a cumulative effect on your search
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A Brief Guide To Hashtags

Sunday, 15 July 2018 by
By now it’s probably safe to assume that the vast majority of people know what a hashtag is. That doesn’t necessarily mean everyone knows how to properly use one. Below we look at five ways on how you can apply them to your social media posts. – Hashtags main purpose is to categorize or help
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23 Quotes to Keep You Motivated

Monday, 02 July 2018 by
Sometimes we all need a little bit of motivation to make it through our busy schedules. Here are a few quotes from the greats to get you going: “Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” Steve Jobs “We are
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Content Is King & Data Queen

Tuesday, 26 June 2018 by
Really good content marketing is a combination of both creativity and data. It presents the opportunity for brands to distinguish themselves from the crowd by turning aggregated information into social media posts that users want to read. The best way to getting started is to separate your analysis into two categories. One is data that
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When trying to optimize websites for search people sometimes wonder what exactly are meta descriptions and if they are still relevant? The short answer is yes and here is why. A meta description is a piece of information that appears below the website link of a search result. It aims at providing a brief description
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What You Should Know About Chatbots

Wednesday, 06 June 2018 by
You probably know or have already seen a chatbot online by now. People most likely use them to get a quick answer, resolve a complaint, get a human on the line, make a reservation or pay a bill. But what if these few simple lines of code can be used to make your life even
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3 Tips To Boost Customer Experience

Tuesday, 22 May 2018 by
Businesses that have adopted a subscription based model like Amazon and Netflix usually deliver a better customer experience. Here we will take a closer look at the old model where the buyer-seller relationship ends with a monetary transaction that extracts value instead of providing it. Subscription based packages work best since they are all about
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How To Up Your Video Marketing Game

Thursday, 03 May 2018 by
Brands are jumping at the opportunity to create more unique content. No matter what social media platform you are on a larger portion of advertising budgets is starting to go towards creating short 15 second videos with subtitles since most of them play muted. It’s time to stop being a skeptic and embrace social video
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