4 Hottest Trends In Tech Right Now
Saturday, 30 November 2019
It’s not certain where the next big disruption will come from, but it’s possible to identify trends. Here is what will drive business innovation in the years to come. 1. AI (Artificial Intelligence) The extent of AI’s rise in our daily lives has taken many people by surprise. Artificial intelligence platforms are revolutionizing the way
- Published in advertising
3 Tips To Boost Customer Experience
Friday, 01 November 2019
Businesses that have adopted a subscription-based model like Amazon and Netflix usually deliver a better customer experience. Here we will take a closer look at the old model where the buyer-seller relationship ends with a monetary transaction that extracts value instead of providing it. Subscription-based packages work best since they are all about building relationships
- Published in advertising
5 Social Media Campaigns To Inspire You
Thursday, 03 January 2019
There are certain social media campaigns that mange to become memorable by capturing a sentiment with a phrase. Instead of just boosting sponsored content they aim at creating a relationship with their audience that is more genuine. Here we look at five of those campaigns that we came to love. #LikeAGirl This hashtag is basically
- Published in advertising, Marketing
What Everyone Ought To Know About Ad Writing
Tuesday, 23 October 2018
Writing an ad for a pay per click campaign or a social media platform has its challenges. There are a few ways you can go about it though to make the process easier even if you don’t know where to start or have writer’s block. It might take some time but it’s definitely worth it.
- Published in advertising, Marketing, Pay Per Click
6 Ways To Stop Wasting Your Google Ads Budget
Monday, 10 September 2018
Setting up a well-targeted campaign can become easily complicated with all the choices available. Different options work for different business verticals and although the platform tries to walk you through the process it isn’t hard to phrase your ad a bit too general or pick the wrong keywords and end up wasting your advertising budget
- Published in Pay Per Click, advertising
23 Quotes to Keep You Motivated
Monday, 02 July 2018
Sometimes we all need a little bit of motivation to make it through our busy schedules. Here are a few quotes from the greats to get you going: “Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” Steve Jobs “We are
- Published in Motivational, advertising
Lets Talk About Social Media Marketing
Thursday, 08 March 2018
The way we engage with social media has changed in the past few years but our business marketing strategy has remained the same. Just having a profile and randomly posting once a week isn’t going to do the job anymore. Brands must fully embrace these platforms as part of their advertising efforts or else they
- Published in advertising
How to boost your content marketing strategy
Monday, 22 January 2018
Good quality content is what drives traffic and delivers results. The components have to be consistent and relevant for the users to know what to expect and how to find it. Below are a number of ways that we believe work best. Be honest An authentic, reliable and sincere message is what we are aiming
- Published in advertising, keywords, Pay Per Click
What The Future of Advertising Looks Like
Tuesday, 14 November 2017
Ever since the early days when ads were more of an announcement than a promotion you can clearly see the history of society writing itself based on what is being advertised. The natural progress from print, to the radio, to TV brought on different forms but what really transformed the industry was the internet. Some
- Published in advertising